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    "Taste Holdings saw potential in me and I used it."



    "I love interacting with my clients and my staff also play a massive role. My staff are my family"



    "We call each other partners because we believe that together we embrace diversity to create a sense of belonging"

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Taste Holdings Articles



Taste Holdings takes a bite out of the Sunday Times Top Brand Awards

Johannesburg, 2 September 2015 - Taste Holdings, one of South Africa’s biggest QSR franchisors is proud to announce that two of their flagship brands were nominated in the Sunday Times Top Brand Awards.

The Fish and Chips Co. was nominated amongst the top 10 in the Fast-Food Restaurant category, being the top seafood restaurant in this particular category. Similarly, the award-winning diner, Maxi’s, made its mark being nominated amongst the top 10 in the Sit-Down Restaurant category.

“This recognition from our customers is fantastic and confirms that our passion for delighting customers one at a time through great food, service and stores is paying dividends,” says Jay Currie, CEO, Foods Division at Taste Holdings.

The Sunday Times Top Brands Survey results are based on the views of consumers (users and non-users) and the research and fieldwork is conducted by global research giant, TNS. The survey consisted of 3 493 nationally representative consumer interviews and 300 interviews with business decision makers.

The methodology uses 'relative advantage' meaning that the score a brand achieves is based on its brand penetration in the marketplace as well as its strength in the minds of users and non-users of the brand. Using the ‘relative advantage’ method is an excellent indication of the brand equity and customer perceptions.

“We would like to extend a big thank you to our customers for the loyal support and for their vote of confidence,” Mr. Currie concludes.




Arthur Kaplan Relaunches Kollonade Store

Arthur Kaplan have just relaunched their Kollonade jewellery store in Pretoria at a glittering cocktail function held in the mall.

It was an evening to celebrate the brand’s new luxury vision, as well as an opportunity to reflect on the brand’s heritage – it was in Pretoria that Arthur Norman Kaplan opened the first store bearing the Arthur Kaplan brand name more than forty years ago. In fact, the jeweller traces its roots all the way back to 1889, when the family business first started building a reputation for providing timeless jewellery to discerning clients. Throughout its history, the brand has upheld a culture of personal service and attention to detail that is more evident now than ever before.

Against the backdrop of a jewellery trade that is generally quite traditional and old fashioned, where store designs and ways of doing business haven’t really changed for decades, the Arthur Kaplan brand stands out in their desire to continually evolve and innovate. The new store concept presents a strikingly fresh luxury experience for aspirational clients - one that remains true to the Arthur Kaplan philosophy that “love is in the details”. One could be forgiven for mistaking this store for their Sandton City boutique, which was the first of their new look stores – it is apparent that the brand has one new standard, and that is to be as luxurious as possible. This is reflected in every aspect of the opulent environment, from the romantic gift presentation that looks good enough to eat, to the personal jewellery design service where you can translate your passion into a bespoke creation.

The new store is a beautiful canvas on which to paint the Arthur Kaplan brand story – Their fine jewellery Collections are made to last a lifetime because they believe that every piece is an indelible part of your Love Story. Each facet of every diamond reflects the laughter and the tears of love won and lost – and the promise of love not yet discovered. Their goal is to be your trusted jeweller at your side through this journey.

The Kollonade store launch featured interesting photographs from the brand’s innovative advertising campaign. The campaign is based on the idea of the symbolic power of wearing jewellery and the link to the symbolism in images of animals. Each visual is made up of intricate, detailed elements of Arthur Kaplan designed jewellery that work together to create the whole picture. The final result, captured by the renowned fine art photographer Michael Meyersfeld, is a series of memorable images that leave you with the distinct feeling that there is more to this brand’s jewellery design than the eye can see. The introduction of the Longines Swiss watch brand to Kollonade finished off the jeweller’s new offering. The watch brand’s core message that "Elegance is an attitude" certainly seems to have found expression in the new look stores.

Arthur Kaplan events always have a proud association with the Arts from which the brand draws much of its inspiration. Those who attended the launch event where serenaded by the beautifully powerful voice of singer Corlea Botha, who is equally remarkable whether she is singing a famous opera aria or performing popular South African music. Overall, the evening was truly an opportunity to enjoy the finer things in life and a memorable illustration that "love is in the details."




Domino’s Pizza Opens Milestone 50th store in SA

Domino’s Pizza recently celebrated the opening of its new store on the corner of Sefako Makgatho drive and Dr Swanapoel road in Montana, Pretoria. This is the 50th store to be opened in South Africa since the brand was licensed to Master Franchisor, Taste Holdings, in April last year.

Guests were treated to free Domino’s Pizza as well as lots of great Domino’s Pizza and Coca Cola giveaways. The programme also included a ribbon cutting by the guest of honour, entertainment by the DJ, and hosted an array of children’s activities such as face painting, art and crafts and a jumping castle.

Domino’s Pizza is considered the world’s leading pizza delivery brand in both store numbers and unit sales, and has over 10,800 outlets in more than 70 countries. The Group delivers more than 1 million pizzas daily worldwide and is the market leader in 38 markets, including the U.K., India, Mexico, Australia, South Korea, Turkey and France.

Last year, Taste Holdings announced that it had signed an exclusive 30 year master license agreement to develop the international Domino’s Pizza brand, initially in seven Southern African countries, including South Africa, Lesotho, Swaziland, Namibia, Botswana, Zimbabwe and Mozambique.

"We are excited to be opening this 50th store in the suburb of Montana. It is a testament of our drive to make Domino’s Pizza the leading Pizza chain in sub-Saharan Africa in the next 5 years," says Lindy Taoushiani, Divisional Marketing Executive of Taste Holdings.

"The conversion of St Elmo’s as well as Scooter’s pizza franchises to Domino's Pizza means that our customers will now have access to the world’s largest and most established pizza delivery brand - one that is synonymous with outstanding quality products, friendly service and unbeatable delivery standards."

This is the largest conversion in Domino's Pizza history and certainly a big first for the South African market as well. Domino’s Pizza will give the group’s franchisees access to global resources including best operating practices, new product pipelines and access to Domino’s online ordering platform.

For more information on Domino’s Pizza or to find your closest store, visit www.dominospizza.co.za.




Montblanc Brand in Selected Arthur Kaplan Stores

Arthur Kaplan is proud to announce that we have been awarded the rights to carry the Montblanc brand in a selection of our stores. These precious writing instruments record the moments of your life, while the equally exquisitely crafted leather products accessorise them. Discover the collection at Arthur Kaplan Riverside Mall Rustenburg or Arthur Kaplan Loch Logan Waterfront Bloemfontein.

About Montblanc

The journey from a piece’s initial inception to realisation is a breath taking journey to follow. At every step, our master craftsmen work diligently to pour their hearts and souls into the fine products, creating out of individual parts a truly alive and resplendent piece for you and you alone.

Montblanc’s tale began with the creation of our Meisterstück fountain pen in 1924. Perfectly handmade with the finest of European craftsmanship, the iconic writing instrument has secured cult status – and our affair with writing instruments did not stop there. It has grown to include a variety of magnificent collections, including the bejewelled Bohème and sleek, contemporary Starwalker, among venerated others.

Montblanc, synonymous with exquisite writing culture for the past 100 years, follows lasting values such as quality and traditional craftsmanship. Its uncompromising demands on shape, style, materials and workmanship are reflected in all its products.